Receives the Highest Marks for a Manufacturer -
And
Porsche 911 Highest Initial Quality Among All Vehicles Surveyed
Atlanta, June 4, 2008 - Porsche continues to meet and exceed the
quality demands of consumers in its largest export market, the United States.
Porsche recorded the top ranking of all brands surveyed in the 2008 J.D. Power
and Associates "Initial Quality Study". This makes it three
consecutive years that the Porsche brand had the fewest problems per 100
vehicles in this prestigious brand ranking. The scores were based on interviews
of 81,500 new car owners from across the country.
Incredibly, not only did the Porsche brand come out on top, but
the legendary Porsche 911 has the highest initial quality of any vehicle in the
study. According to J.D. Power and Associates, the Porsche 911 has the fewest
quality problems in the industry, with just 67 problems per 100 vehicles.
Every year, J.D. Power and Associates assesses the level of
satisfaction among buyers of new cars after the first 90 days of vehicle
ownership. On this basis, a customer is asked to fill out a survey containing
228 criteria regarding quality and workmanship.
